Ben Lamoreux

Nintendo Switch has been on the market for around two and a half years now. At this point in a console’s life, it’s pretty common for a company to reduce the price to boost sales. However, Nintendo’s getting their sales boost another way. They just launched Switch Lite as a cheaper, handheld-only alternative to the standard model. Does this negate the need for a price cut? Nintendo President Shuntaru Furukawa fielded this question at a recent investor Q&A. According to him, there are no plans to slash the price any time soon. Investor: With the release of Nintendo Switch Lite […]

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