Andrew Rockett

Just in time for Sonic the Hedgehog to race into theaters tonight, Build-a-Bear is debuting an adorable plush version of everyone’s favorite hedgehog. The Blue Blur is live now on the company’s North American and European sites. Thanks to Sonic’s much-needed redesign, this plush is an unassuming stuffed animal rather than a Lovecraftian Halloween decoration. You can grab the base version for $29, although that comes without the fun sound chip and accessories. For $45.50, you can toss in the five-phrase sound chip, or you can pass on the sounds and get some accessories–Sonic’s trademark red sneakers and a gold ring–for […]

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